First-Price vs Second-Price Auction

The main difference between first-price vs second-price auction is that a second-price auction leads to a reduction in bids.

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Vertoz - First-price auctions bring more pricing transparency while second-price auctions encourage maximum bidding. Which one do you think is better? First-price auction or second-price auction? Tell us in the comments below. #

First Price vs. Second Price: Why InMobi's Move to First Price is Good for Buyers